Fashion breaks the runway and hits the streets.
Maaji, the bold and playful Colombian swimwear brand, made waves during Miami Swim Week 2024 with a jaw-dropping street-style fashion takeover at Brickell City Centre. In this cinematic 4K slow motion video, we bring you the most vibrant and eye-catching moments from one of the most talked-about outdoor runway experiences of the week.
Against the backdrop of downtown Miami’s luxury shopping and business district, Maaji brought color, confidence, and Caribbean flair to the heart of the city. This isn’t just a fashion show—it’s a full-blown urban celebration of style.
🌴 What You’ll See in This Video:
- 👙 Models strutting the street-level runway in bright, tropical-inspired swimwear and resortwear
- 🏙️ A public spectacle at Brickell City Centre, merging fashion with Miami’s upscale city vibe
- 🌞 Bold prints, reversible pieces, and Maaji’s signature mix-and-match aesthetic
- 🎥 Filmed in 4K slow motion to capture every movement, smile, and swirl of fabric
- 🎶 A feel-good, high-energy soundtrack to match Maaji’s playful tone
This show wasn’t confined to a traditional catwalk—the street was the runway, the crowd was the audience, and the energy was undeniable.
👗 About Maaji:
Founded in Colombia, Maaji is a globally recognized brand that blends boho-chic swimwear with vibrant patterns, sustainable design, and a spirit of fun. Known for its reversible styles, colorful palettes, and beach-to-street versatility, Maaji appeals to free-spirited women who live boldly and travel light.
At Miami Swim Week 2024, Maaji proved once again that it’s not just a brand—it’s a lifestyle.
Collection Highlights:
- 🧡 Reversible bikinis and wrap tops
- 💙 Bold florals and tropical prints
- 💚 Sporty-meets-stylish silhouettes
- ♻️ Sustainable materials and eco-conscious production methods
- 👒 Accessories like bucket hats, pareos, and beach bags that complete the look
🏙️ About the Event: Brickell City Centre Takeover
This unforgettable street runway show took place in the bustling outdoor plaza of Brickell City Centre, one of Miami’s most upscale retail and business destinations. Surrounded by high-end boutiques, luxury towers, and a fashion-forward crowd, the Maaji team transformed the space into a tropical runway explosion.
The event blurred the lines between fashion and everyday life—passersby became fans, and shoppers became part of the show.
🎬 Video Production Details:
- 📍 Location: Brickell City Centre, Miami, FL
- 🧵 Brand: Maaji Swimwear
- 🏖️ Event: Miami Swim Week 2024
- 🎥 Shot On: Sony FX3 / Canon R5 / BMPCC 6K
- 🎞️ Format: 4K UHD @ 60–120fps for cinematic slow motion
- 🎨 Color Profile: Lush vibrancy with natural light accents
- 🖥️ Edited In: DaVinci Resolve / Adobe Premiere Pro
- 🎵 Music: Licensed via Artlist / Epidemic Sound
We aimed to match Maaji’s energy, femininity, and freedom with a visual style that feels just as bold and carefree.
⚠️ Disclaimer:
This video was filmed in a public event space during Miami Swim Week 2024. It is presented for documentary and artistic purposes only. We are not affiliated with Maaji or Brickell City Centre. All brand rights belong to their respective owners.